31NL Three minutes of fame
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Purpose
The "Three Minutes of Fame" offers your hotel the last and ultimate possibility to promote and present your hotel to the outside world. Make a statement to the outer world where your hotel stands for, and make it a memorable event! So be creative, and think on your company strategic goals during your “Three Minutes”. As you know, you only have a maximum of three minutes to make this unforgettable impression.…
Be sure, again, to divide your tasks so to have all ready at the deadline.
Aiming at?
The audience for your “Three Minutes” could be:
- your target groups,
- coaches,
- interested by-passers,
- competitors (other teams),
- maybe press relations
You decide what you will communicate and what the goal is of your presentation.
Operation
You make a presentation, lasting a maximum of 3 minutes (1.5 or 2 minutes is also fine). The way of presenting is free; you can do whatever you like but keep an eye on your strategy. For this purpose, you can (for example) perform a live-act film it, make a video, perform/produce a commercial supported by PowerPoint with music. Whatever suits your needs and fits with the image of your hotel (and is in line with your strategy). Be creative and innovative!
So, also digital promotion (max. 3 min) is acceptable (if running automated: Prezi, PowerPoint, music). If you have made your product, you need to upload it on YouTube. So be sure to have a YouTube account (or make one). Check how this works, what you can upload etc. before you start working on your 'project'. Some things just might not be possible.
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A few things to keep in mind
- The upload name has to be: 31NL_EFH_xxxxxxx (xxx your hotel name)
- Post the video hidden, so only accessible with the link (no indexing in search etc.)
- Mind the settings: give a proper description of the video underneath and in tags
- Close the options for comments
- Upload the clickable link to the video in your Team File
Quality
- Windows help on creating video
- There is many apps on your phone usable for this
Rewarding
Doing this well:
- has major influence on your marks in this year
- extra bonus for winning teams:
The bonus is as follows:
- The team which gets the most votes wins and receives € 100,000 bonus in each city;
- The team which is number two gets € 75,000 bonus in each city;
- The team which is number three gets € 50,000 bonus in each city.
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